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Aaron is an expert barber
it all started in his barbershop
Aaron started this journey in 2016 from his barbershop in South London after seeing many of his customers suffer from similar issues that the right products could easily solve. Except there was nothing in the market created for our unique hair, beard and skin types. So he created them!
No more ingrown hair
No more breakages
No more patchy beards
No more patchy growth
Grow thicker beard
- Formulations tailored for men with curly and afro hair textures to promote healthier, fuller beards
- Improves moisture retention, reduces breakage, and stimulates stronger growth
- Nourishes hair for a noticeably softer touch
- Caffeine extract boosts follicle production for improved growth
promotes healthier hair
- Complete haircare system designed for curly and afro hair
- Cleanses, conditions, hydrates, and strengthens hair
- Utilizes the best natural and vegan-friendly ingredients
- Formulated with a blend of high-quality oils including Mango, Black Seed Oil, Black Castor Oil, and Coconut Oil
- Revitalizes dry and brittle curly and afro hair types.
get healthier skin
stop razor bumps
- Natural, vegan-friendly skincare products designed for healthy skin and reduced ingrown hair risk
- Formulated with key nutrients and our signature blend of Blackseed Oil and Mango Butter
- Cleanses, exfoliates, and minimizes ingrown hairs.
- Leaves skin hydrated, refreshed, and rejuvenated.
A natural shampoo, designed to gently cleanse without stripping away the hairs natural oil.
Use 1-2 per week
By conditioning, you'll improve the strength, look and feel of your hair. Use after washing and then rinse.
Use 1-2 per week
Dryness leads to breakages. Our water-based Moisturiser prevents this from happening and keeps it nice and soft
Use daily and top up as needed
For best results finish with hair & Beard Oil
- Seal in moisture and nourish hair with essential oils
- Enhance hair health with our specialised formula
- Experience longer-lasting hydration and reduced breakages
- Transform your hair and beard with prolonged moisture retention
CONSISTENCY IS KEY! SUBSCRIBE AND NEVER RUN OUT
CHOOSE YOUR PRODUCTS
Choose from our recommended systems or create a personal grooming kit of your own. You have total control.
DELIVERED TO YOUR DOOR
No more trips to the shops, we'll deliver directly to you at a frequency that's convenient to you.
Want to pause or cancel? No problem, we never tie you in and make account management as simple as possible.