How to Build the Best Skincare Routine for Black Men

If you’ve ever tried to build a skincare routine and ended up with products that left your skin greasy, dry, or irritated, you’re not alone.
Most skincare on the market isn’t made for melanin-rich skin or the day-to-day realities of shaving, sweat, and environmental stress.

Black men’s skin needs moisture, balance, and protection — without the heaviness. The good news is, your routine doesn’t need to be complicated. Three simple steps, done consistently, can completely change how your skin looks and feels.


Step 1: Cleanse — Start Fresh

A proper cleanse is the foundation of any good routine.
Throughout the day, sweat, oil, and pollution build up on your skin, clogging pores and making razor bumps worse.

Use a gentle cleanser that removes impurities without stripping away natural oils. Harsh foaming washes can leave your skin dry and tight — the opposite of what you want.

Look for natural exfoliating ingredients that keep skin smooth and even-toned.

💧 Try: Exfoliating & Detoxifying Cleanser
Formulated with Activated Charcoal and Jojoba Beads, it deeply cleans without irritation — perfect for daily use and for preventing ingrown hairs before shaving.


Step 2: Moisturise — Lock It In

Cleansing clears the canvas; moisturising keeps it balanced.
Black men’s skin often produces more oil on the surface while being dehydrated underneath. The right moisturiser hydrates deeply, controls shine, and helps even out tone.

Lightweight, natural ingredients like Mango Butter, Black Seed Oil, and Babassu Oil feed your skin barrier and seal in moisture without greasiness.

🧴 Try: Revitalising Facial Moisturiser
It absorbs quickly, leaves a smooth matte finish, and soothes post-shave sensitivity — keeping your face fresh from morning to night.


Step 3: Protect — Every Day

Your final step depends on your routine.
If you shave, use a clear, protective gel that cushions the skin and reduces friction. If you don’t, or on non-shave days, consider finishing with a lightweight SPF to guard against hyperpigmentation and sun damage.

🪒 Try: Clear Shave Gel
It gives you full visibility while shaving and helps prevent razor bumps by reducing drag and irritation.


Building a Complete Routine

If you want everything in one simple set, start here:

  • Skincare Duo — daily cleanser + moisturiser, perfect for straightforward routines.

  • Skincare System — cleanser, shave gel + moisturiser for men who shave regularly or experience bumps.

All Aaron Wallace products are vegan, cruelty-free, and made by barbers who understand Black men’s grooming from the inside out.


Simple Routine, Real Results

Healthy skin doesn’t need 10 steps or 10 products. It needs consistency, good ingredients, and formulas built for you.
Follow these three steps daily and your skin will stay hydrated, smooth, and even — without the guesswork.

Start small. Stay consistent. Let the results speak for themselves.

Shop the full skincare range →

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